About Me

I'm a results-oriented product professional with a foundation in Computer Science and over 3 years of experience translating business goals into successful digital products. My journey spans B2B SaaS in Food Tech R&D and founding an E-commerce startup connecting artisans with buyers.

I thrive in Agile environments, focusing on the entire product lifecycle – from discovery and user research to roadmap creation, PRD writing, sprint management, and launch. I'm adept at collaborating cross-functionally with engineering, UX/UI, and customer success teams to deliver features that solve real user problems and drive business growth.

My passion lies in the E-commerce space, where I aim to leverage my technical background and product experience to create seamless, engaging, and scalable online experiences. I'm eager to contribute to a dynamic team, own product modules, drive adoption, and continuously improve user satisfaction.

Professional Experience

Business Analyst (Associate Product Manager)

BCDiLabs Pvt. Ltd. (Remote)

September 2023 – December 2024

  • Owned and developed the roadmap for Innov8 platform modules (SaaS for Food R&D), aligning features with business goals and user needs.
  • Authored detailed PRDs incorporating user stories, wireframes (Balsamiq/Figma), and functional specifications.
  • Led user research, market analysis, and competitive benchmarking initiatives to inform product strategy.
  • Prioritized backlogs using MoSCoW/Kano and facilitated Agile (Scrum) ceremonies, including sprint planning.
  • Managed UAT processes and collaborated with QA for validation, iterating based on user feedback post-launch.
  • Key Achievement: Delivered 12+ features enhancing product adoption by 40% within 3 months.
  • Key Achievement: Reduced workflow friction by 30% through targeted feature improvements.
  • Key Achievement: Led beta testing with 50+ users, achieving high satisfaction and retention.

Associate Business Quality Analyst

Blu Cocoon Digital Pvt. Ltd., Kolkata

October 2021 - August 2023

  • Contributed to the digital transformation of a Fortune 500 client's Food R&D lifecycle.
  • Facilitated feature ideation workshops and collaborated with design/dev teams on internal tooling.
  • Managed Agile ceremonies and tracked sprint progress using Azure DevOps and Jira.
  • Analyzed user engagement data to create dashboards visualizing behavior and conversion funnels.
  • Acted as a key liaison between stakeholders, end-users, and development teams.
  • Key Achievement: Reduced R&D task turnaround time by 20% via feature and UI optimization.
  • Key Achievement: Supported the successful rollout of a multi-module interface for global teams.

Co-founder & Product Strategist

Raag (E-commerce Startup), Kolkata

November 2019 - October 2021

  • Co-founded and conceptualized an E-commerce platform connecting local artisans with retail buyers.
  • Defined MVP scope, user flows, wireframes, and launch strategy based on user interviews and competitor analysis.
  • Managed product backlog, sprints (Kanban), and oversaw initial customer acquisition efforts and brand design.
  • Developed and managed content calendar and social media posting strategy for platform engagement.
  • Key Achievement: Acquired 20+ artisan partnerships and 300+ registered buyers before closing due to COVID-19 market constraints.
  • Gained hands-on experience in the challenges and opportunities of the E-commerce B2B/B2C landscape.

Key Projects

BCDiLabs Innov8 Platform Logo

Innov8 Platform Enhancement (BCDiLabs)

Role: Business Analyst / Associate PM

Challenge: Improve adoption and reduce user friction within specific modules (Innov8 Lite, R&D Bolt-on) of a complex B2B SaaS platform for food R&D.

Actions: Conducted user interviews and workflow analysis. Defined key pain points. Developed user stories and wireframes for new features. Prioritized backlog using MoSCoW. Collaborated with engineering through Agile sprints. Managed UAT and gathered feedback for iteration.

Results: Successfully launched 12+ features leading to a 40% increase in adoption metrics within 3 months and a 30% reduction in reported workflow friction for key tasks.

Raag E-commerce Startup Logo

Raag E-commerce Platform (Startup)

Role: Co-founder / Product Strategist

Challenge: Create a viable online marketplace to connect niche artisans with a broader retail market, overcoming logistical and discovery challenges.

Actions: Defined the MVP based on market research and artisan/buyer interviews. Designed user flows and wireframes. Managed development sprints (Kanban). Led initial outreach for partnerships and customer acquisition. Built foundational brand identity and content strategy.

Results: Successfully launched the platform, onboarding 20+ artisans and attracting 300+ buyers. Validated the core concept before external factors (COVID-19) led to closure. Gained invaluable E-commerce product lifecycle experience from concept to launch.

Skills & Tools

Product Management

  • Product Roadmap Planning
  • PRD & BRD Authoring
  • User Story Creation
  • Agile Methodologies (Scrum, Kanban)
  • Sprint Planning & Management
  • Backlog Prioritization (MoSCoW, Kano)
  • User Research & Interviews
  • Market Analysis & Benchmarking
  • User Acceptance Testing (UAT)
  • Stakeholder Management
  • User-Centered Design Principles
  • UX Sensitivity
  • Product Discovery
  • Feature Definition & Launch

Technical & Tools

  • Wireframing: Figma, Balsamiq
  • Project Management: Jira, Azure DevOps, Trello
  • Collaboration: Miro, Confluence
  • Analytics: Google Analytics, Excel
  • Database: SQL (Basics)
  • Languages: Python (Basic)
  • Web: HTML, CSS, JS (Basic)

Domain Knowledge

  • E-commerce
  • SaaS (B2B)
  • Food Technology R&D
  • Digital Transformation
  • Social Media Metrics

Education & Certifications

Education

B.Tech - Computer Science & Engineering

Govt. College of Engineering and Textile Technology, Berhampore

Graduated: July 2019 | CGPA: 7.33

Relevant Coursework: Data Structures, Software Engineering, Machine Learning with Python

Certifications

  • Product Management Launchpad – Upraised (In Progress)
  • Agile with Atlassian Jira – Coursera
  • ChatGPT for Project Management – Coursera
  • Lean Six Sigma White Belt – Six Sigma Society
  • Digital Marketing & Content Strategy – IIM Skills

Get In Touch

I'm actively seeking Product Manager opportunities, especially within the E-commerce sector. Let's connect!